International online software marketing anecdote #1

• Cost consideration is more important for Asian users than for European users. European users also emphasize convenience even the cost of product or service is slightly higher. Therefore software as service is more appealing to European users.


• Adsense revenue from Asian online surfers is mainly related to technology/gadgets, property, online marketing/multi-level marketing. In other niche areas, Adsense publishers are better served to concentrate on non-Asian online surfers.